There are things you can buy in LOTRO that will help you move ahead quickly. XP boosts and the such. The cool thing is that you can get these even if you are a subscriber without paying money. Or, you can get the very same things as a free player without spending a dime. There are a variety of ways of getting the exact same things regardless of how you play. All of which can cost you money, or not.
Many of the sub only to F2P designed this way are extremely successful. Clearly, mouse, despite your ranting, we all are aware that you never experienced a F2P game Like LOTRO or DDO. That F2P shit that runneth over (to the shores of the USA) like Maple Story and all that other anime style crap aren't what I would call a game worth playing or comparing anything to.